everlane: Imitation is the highest form of flattery, Teeology, but we’re thinking royalties might be nice too? ;) Everlane tagline, November 2011: “Everlane is a new kind of retail experience, one that exists 100% online and bypasses all the middlemen to create beautiful designer goods, always under $100.” Teeology tagline, July 2012: “Welcome to a new kind of retail experience: one that exists 100% online and cuts out all the middlemen to create limited-edition luxury fashion at an irresistible price.” unbelievable. everlane, you def do it better. :D
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everlane:

Imitation is the highest form of flattery, Teeology, but we’re thinking royalties might be nice too? ;)

Everlane tagline, November 2011: “Everlane is a new kind of retail experience, one that exists 100% online and bypasses all the middlemen to create beautiful designer goods, always under $100.”

Teeology tagline, July 2012: “Welcome to a new kind of retail experience: one that exists 100% online and cuts out all the middlemen to create limited-edition luxury fashion at an irresistible price.”

unbelievable. everlane, you def do it better. :D

65 Notes/ Hide

  1. theklr reblogged this from everlane
  2. allcraftsconsidered reblogged this from everlane and added:
    Whoops
  3. whitneywears reblogged this from everlane
  4. ohhmygigi reblogged this from everlane and added:
    unbelievable. everlane, you def do it better. :D
  5. cobralingus reblogged this from everlane
  6. bynddesign reblogged this from everlane and added:
    But we all know that...best. Besides, who can deny free shipping
  7. hustleaddict said: Jennifer Lopez should be ashamed of herself!
  8. connifred reblogged this from everlane
  9. allyourworstcritics reblogged this from everlane
  10. pushthroughthepain said: You should get them to change their slogans, it’s copyright infringement.
  11. you-and-your-littlethings reblogged this from everlane
  12. aarondm reblogged this from everlane
  13. 718-732 reblogged this from everlane and added:
    Nothing like everlane lol. 20 dollars when you’re referred friend makes their purchase
  14. imskyhigh said: keep doin’ your thing!
  15. cookthechef said: It’s okay, your identity is so much cleaner anyways
  16. everywordshesays said: is that real? jennifer lopez is curating their selection?
  17. sailorv said: yeah, but who wants a grunge-printed baby tee anyway? everlane all the way. <3<3 (seriously disgusting though how they almost copied your tagline word for word)
  18. myclue said: ha! weak.
  19. benkb said: if i were in your position I would definitely ask them to remove that. although it’s hard to put the similar notion into different words, this is clearly at least plagiarism, if not a stolen idea.